Marketing Manager: 2020- Present

Developed our core marketing strategy, brand development plan and rebranded the company to stand out from its competitors.

Lead cross-functioning teams to reaching our goal of producing $7 million in revenue through marketing, sales and training.

Analyzed data and identified the opportunity to increase sales by $3.5 million in my first year through product placement and market acquisition.

Worked with the software development team to redesign the company website, adding new landing pages that speak to the company culture and values, while increasing SEO & organically ranking #1 in Google within the industry.

Sales & Marketing Manager: 2020- 2021

Worked with allocated budget to create seasonal promotions that increased brand awareness and member base by 35%.

Developed creative concepts for social media campaigns & cross promotional partnerships with local businesses that generated 200K viral impressions.

Analyzed local competitors and developed marketing strategies that differentiated our company in order to attract more members.

Provided sales team with material and promotional products to further boost revenue.

Marketing Manager: 2017- 2020

Grew the company to be in the top 2% of sellers in Ebay through strong brand culture and awareness and customer loyalty. Achieved 9.1K followers on Ebay, with daily sales averaging $78,000.

Developed and executed targeted email marketing campaigns that increased click-through rates by 25% and generated $500,000 in sales.

Implemented A/B testing for website design and content, resulting in a 10% increase in conversion rates. Successfully launched new website with targeted Ads and SEO.

Implemented and optimized a referral program, resulting in a 15% increase in customer referrals and $250,000 in additional revenue.

Marketing Intern: 2019

Worked with my team to conduct research and create the most efficient marketing material for two new hospital locations in Floria and Arizona.

Created web-based software stimulation using Adobe Captivate in order to provide training and informational material to employees using the applications of Cerner.

Wrote and revised training manuals and marketing materials on all forms of applications that were then distributed online to the corporate-wide SharePoint and used in training and selling sessions.

Organized and attended networking events to connect interns with corporate employees, growing our network within the company

Social Media Manager: 2016-2020

Grew social media following from 5,000 to 20,000+ across Facebook, Twitter, and Instagram.

Increased engagement on social media by 35% through regular posting, targeted advertising, and influencer partnerships.

Launched a monthly newsletter that increased engagement with alumni and donors, resulting in a 10% increase in donations to the university.

Conceptualized and executed successful events, including a university-wide open house that resulted in a 30% increase in applications.